2018 Event Recap

The 2019 Marketing Workshop will take place 11-12 July in San Diego


Open to the Public—You Do Not Need to Be a BK Author or Member to Join Us.

Anyone Can Attend!!

This 2-day workshop is mandatory for any author, aspiring author, or book marketing professional who want their book to succeed in the marketplace.

You will receive expert advice in a collaborative community with access to publishing marketing and publicity experts, and fellow authors. This workshop is limited to 50-60 attendees to maximize your learning. so register TODAY!!

Join us for a two-track program with tips, advice, best practices, and more.

NEW AUTHORS – Track one will guide new authors on how to successfully launch their first book into the market.

 EXPERIENCED AUTHORS – Track two will provide experienced authors with advice on re-launching their books and deeper dives into marketing ideas that will re-ignite their book’s sales or keep momentum going.


WORKSHOP BENEFITS

Attendees will walk away from this conference with a variety of marketing collateral and information.

  • An overview of the main elements of a book marketing plan

  • An overview of the changing landscape of media relations

  • A detailed “To Do List” leading up to the book’s publication/launch week

  • Social media and email marketing 101

  • An advanced social media strategy plan with the latest social media tactics

  • Best practices on how to leverage web video to expand your reach

  • Strategies to keep your book marketing going for the long haul

  • An elevator speech for your book

  • Best practices for building a speaking career and integrating book sales

  • Guidelines for doing successful events and creating bulk sales

  • Tips, tricks, and strategies for working with influencers to create successful virtual conferences that promote your book, generate leads, and help others

  • Access to experts in the room through small group conversations

  • Book marketing advice from fellow bestselling authors – what works, what doesn’t


PRAISE FOR THE BOOK MARKETING WORKSHOP

"This was one of the best workshops I’ve been to help market books (best marketing workshop in anything!). Inspiring, practical, doable. I left with specific actions I could take and contacts to help me spread word of our book. I have used almost everything from the workshop and found professional contacts with whom we’ve worked in order to hone our delivery skills and to help generate buzz when the book is launched. Can’t wait for this next one, which I know will expand my ability even more."

Cheri Torres, Innovation Partners International 

Coauthor of Conversations Worth Having 



SCHOLARSHIP OPPORTUNITY

 

Members may request financial aid up to 50% of the registration fee (not including travel and accommodation costs).  Apply HERE